|
著者 |
Allen, Judy, 1952-. |
題名 |
Event planning : the ultimate guide to successful meetings, corporate events, fund-raising galas, conferences, conventions, incentives and other special events / Judy Allen. |
版次 |
2nd ed. |
出版項 |
Mississauga, Ont. : J. Wiley & Sons Canada, c2009. |
稽核項 |
xxix, 417 p. ; 24 cm. |
附註 |
Includes index. |
目錄 |
1. The First Steps: Initial Planning & Budgeting -- 2. Organization and Timing -- 3. Location, Location, Location -- 4. Transportation -- 5. Guest Arrival -- 6. Venue Requirements -- 7. Who{????}s It All For? -- 8. Food and Beverage -- 9. Other Considerations. |
提要 |
Any event you plan and stage is a reflection of your organization's image - from the initial invitation to onsite operations. Whether you're planning a product launch, conference, sales meeting, an incentive event, or a gala fund-raiser, remember that the magic of a truly memorable event is in the details, but so is the revised and updated, Event Planning, Second Edition, gives you a blueprint for planning and executing special events with flair and without any unexpected surprises and expanses. |
主題 |
Congresses and conventions -- Planning. |
主題 |
Meetings -- Planning. |
主題 |
Special events -- Planning. |
ISBN |
0470155744. |
ISBN |
9780470155745. |